Search Engine Hits The Cyberspace Market March 3, 2006
Supatra ChowdhuryCyberspace technology is now hitting the market and people can see the difference between online and offline advertising. Many businessmen have stopped investing money in affiliate marketing and website development and have started paying attention to search engine marketing to boost their company high and bring in more revenues in the long run. Research shows that $5.75 billion has been spent by the advertisers only on search engine in North America this year. It is 44 percent higher than what hey did last year. Further research also reveals that by 2010, $33 billion will be worldwide income from search engine alone. It is also interesting for starting business men to know that Google Adsense has been voted with 95 percent, Yahoo Site Match 46 percent; Yahoo Content Match 38 percent and MSN Advertising 29 percent. Search engines thus indeed play a big role in cyber marketing.
New Search Engine For A Better Market March 2, 2006
Supatra ChowdhuryTivo Inc. leader in advertising solutions is widening its horizon by developing an advertising search engine for its consumers.
This new search engine will be of immense help not only to the advertisers but to the consumers as well. The advertisers can target a greater audience through this search engine. The consumers on the other end will have to enter a keyword in the search engine and can make a detailed study of the product/service information of all participating advertisers. This can also be an effective tool in Real Estate SEO marketing.
The development of this new service will be available from Spring 2006.
Zoom and Web Answer Technologies March 1, 2006
Supatra ChowdhuryIt is interesting to learn about the 2 new products from Ask Jeeves that have helped them to gear up their own services and increase their revenue along with royalty. The 2 products are named as Zoom and Web Answers. These are very helpful innovations in the field of core search technologies. It helps users find what they are looking for faster than any search engines. “Zoom” is a new navigation tool developed from the extant Teorra search technology. This tool is capable of sorting information into “topic communities” and then examines the relationships between the communities. The user can zoom - in or out - to find the information he’s searching for. It helps the searchers to find out short or ambiguous queries that need clarification from Jeeves.
Web Answers” on the other hand has been developed from Ask Jeeves’ Smart Search technology – it helps the searchers with any form of keywords, questions or phrases. The ultimate aim is to answer more queries in less time than could be handled by other search engines.
Advertising Will Almost Double Your Revenue February 28, 2006
Supatra ChowdhuryIt is important for all those engaged in real estate search engine business to notice that yahoo has doubled its revenues- this is mostly due to a vast increase in its advertising income. Do you know the reason behind it?
The perception is that web sites should attract traffic; as a result there is a remarkable growth in R&D where operators are working hard focusing on advertisements. The advertisements provide information on features and service that attracts more leads thus creating bigger audiences to sell to advertisers. Advertising makes your website works even when you are sleeping.
Algorithm February 27, 2006
Supatra ChowdhuryIs it possible that a newbie real estate agent can overtake an established website with fresh blogs that uses features like permalinks, trackback, and pinging technology?
The underlying truth is that except the search engine developers no one has the exposure to the exact algorithm. Therefore no one can guarantee and say that a particular website can be placed better than its competitor. On top of this commonly used search engines like Googles changes its algorithms frequently, on a regular basis. Every time the algorithm is changed the website rankings also change. So you have to know all the thumb rules in order to see your site rank high in the search engine.
